In the meantime, “innovation hubs” have become fashionable among large german corporations: Whether (for example at banks and savings banks) Deutsche Bank with its “Deutsche Bank Innovation Labs”, Siemens with the iHub or Postbank with the “Idea Lab”. Almost every other DAX company joins the ranks here with a department / branch or spin-off. What are the benefits of innovation hubs?
What do “Innoavtion Hubs” bring?
The facilities look at least visually similar: Young people, no dress code, table football or table tennis tables are integrated into the office landscape. The objective is always similar: to develop new perspectives in the product landscape, detached from bureaucratic constraints or generally from the organisational structures that finance the hubs. I have listed a few arguments.
By releasing organizational constraints, rather unrealistic scenarios are also illuminated, and completely new ideas can emerge.
The employees there work without fear: Anyone who has run up against the wall with a good idea in an old hierarchy will hardly be able to comment on something new.
The hubs work under the same working conditions as the parent company. Social security helps employees to develop.
Old employees do not take work results seriously
The transfer of ideas into the old world is difficult or even impossible to integrate and the support does not lead to a transfer.
So there are some ideas for and against such hubs. Should you be established? Some results would also be possible without such spin-offs. But this would require much more personal responsibility to be transferred to the employees and fears of making mistakes to be reduced. For this, however, a new management philosophy is needed, away from micromanagement towards more trust. If this should be possible, the spin-off of the hubs would take care of itself.
The long-term success of a hub lies in the fact that the results grow out of the “proof of concept” stage and are also transferred into the real world of the organization. To this end, the support must not only lie in the founding of the Hub, but also in the interlocking of the Hub and the Old World.